We crave emotional relationships.

Whether in person or online, people want to reach out and get to know each other. It's a natural and necessary process in our lives. Many times, however, when a screen comes between us, the connection feels less genuine, more forced. Assumptions and miscommunications can lead to frustration, anxiety and negative experiences.

I want to help change that.

Hi! I'm Kaytlyn, your Work/Life Balance Coach at Beneficial Habits. It's a pleasure to meet you.

The last couple years have been transformative to say the least.

As I helped hundreds of web design clients over the past 12 years, there were numerous questions asked about how to make efficient use of your time, how to streamline tasks, how not to stay up all night working, and how to use social media without losing your soul. While I mulled on these questions I started writing posts to help more than the single questioner, but all of you too. It's satisfying to create a heartfelt message that really helps people in their everyday lives.

Then as my special needs son needed more help at school and my health started to deteriorate. The election, before and after, was too much to take. I felt burned to a crisp. Overwhelmed. I spent the next year away from social media and reflecting on what role technology should have in our lives.

I started taking care of myself, found therapy and support, and went to numerous doctor appointments. Since this last spring I have lost almost 40 pounds after altering both mind and body habits. And I am still improving.

It took a while, but I had to accept saying goodbye to my web design part of my business. I kept trying to fit that puzzle piece into my life, but the shape of what my life could contain had changed. It is satisfying to over-analyze how fonts, colors and imagery play together. It’s also fascinating to study the psychology of social media to see how it affects us. I'm a tech nerd and always will be.

With a change of address and a fresh new perspective this summer, my new chapter surfaced. Under the umbrella of Beneficial Studio, I have formed Beneficial Habits to help busy people create positive change in their lives. My primary focus is helping people have a better relationship with their screens and social media. Live more. Screen less.

I now offer online courses and one-on-one coaching and I would love to help you feel less overwhelmed by social media, business or life in general.

Book a Free Strategy Session

Getting personal.

Growing up, my family grew their own veggies, sewed their own clothes, used pottery dinnerware, watched PBS, and listened to NPR and classical music. Following a childhood filled with science, art and the outdoors, I fell in love with photography, which in turn launched a passion for Photoshop and a new medium called "the Web."

I love my work and I want others to be able to say that, too. I made it my life’s mission to help people step forward and experience their entrepreneurial dreams without hiding. My message: there’s always a way to communicate your life's passions and be your full self.

My family traditions remain. These days, I donate to micro-loan program Kiva, an LGBTQ advocate, purchase green energy for my home and office, am Green America Certified Gold, buy organic whenever possible, and maintain a paperless business. Most important, I’m showing my son a similar way of growing up.

My current loves: British television, photography, popcorn, organizing, tech podcasts, Mr. Robot, analyzing tv shows with my husband, apothecary/spice shop decor, Trader Joes, orchids and gardening.

Shop talk.

After graduating with a degree in Web Design and Interactive Media, I worked in a management capacity for a variety of companies, from tech startups to print and photography studios. Since launching my own business in 2005, I’ve worked with hundreds of clients, including award-winning bloggers, event producers, artists, retailers, authors and wellness providers. When they were ready to grow their audience from hundreds of readers to hundreds of thousands of them, they found me. It's been an honor to work with them all.

I value quality over quantity, substance over hype, and timelessness over trends. I take the time to get it right while still maintaining efficiency. I’m an information junkie, absorbing articles, podcasts, workshops and blog posts, particularly about women who create massive shifts in business and online behavior. I then apply this knowledge in ways that hugely benefit my clients.

Book a Free Strategy Session

Featured Articles:

Bustle: 11 Habits That Make You A Happier, Less Toxic Person (as Beneficial Habits)
Line 25: 37 Creative Female Web Designers You Should Know About (as Beneficial Studio)
Sarah Grear's Blog: 16 (MORE) GRAPHIC DESIGNERS TO WATCH IN 2016 (as Beneficial Studio)
A Prettier Web: 21 INCREDIBLE WOMEN WORDPRESS BLOG DESIGNERS (as Beneficial Design)


"That you are personable, easy to converse with, and have a way of interpreting and understanding what it is that they are trying to say. You're like a mind reader."
—Cynthia

"I appreciate your timely replies, emails and sense of caring. I feel you put a lot of time and energy into me as a client. But, I'm also someone that likes people I know I can count on, which is super important and I feel I do with you."
—New Client